The AM Duo
Moisturizer + SPF 50. Choose this if your problem is daytime: oiliness, makeup, sun.
The routine
Serum and moisturizer go on damp skin. Sunscreen always goes last: the shield over everything else, and the first step of your makeup.
The order
Follow the order and there is nothing else to think about.
The damp-skin rule
Do it within a few seconds of cleansing, while your face is still slightly wet. Hyaluronic acid draws in the water that is already on your skin, so damp skin gives you the full plumping effect.
Use your actives as you normally would, then your moisturizer on top. In the morning, sunscreen goes over everything.
Give the routine four weeks of consistent use before you judge it.
About 6 to 8 weeks of daily use: 30ml for the serum, 50ml for the moisturizer and the sunscreen.
Both steps in one box
Moisturizer + SPF 50. Choose this if your problem is daytime: oiliness, makeup, sun.
Serum + moisturizer. Choose this if your skin feels dry, tight or in need of comfort.
All three products, morning and night, complete. Most people start here.